Dieters more likely to be deceived by fattening food labeled "healthy."The Los Angeles Times (4/22, Cevallos) "Booster Shots" blog reports, "Dieters may be more easily fooled by 'healthy' food labels or descriptions than those who don't worry as much about nutrition facts," according to an article in the Journal of Consumer Research. In one of several similar experiments by researchers from the University of South Carolina, "76 people were randomly approached and offered $5" to rate how "healthful and how nutritious" a menu item appeared to be "(a color photo was included)." Dieters were "more likely" to give the dish, which contained cheese and salami, a "slightly higher healthy grade" if it was labeled as a "salad than if it was called pasta," whereas non-dieters "gave both about the same grade."
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